This week in Digital Bytes: Net-A-Porter is launching its own shoppable social platform, Lego has partnered with Facebook for its latest creative campaign, and O2 aims to revamp mobile ads with that acquisition of Weve.
Welcome to FWM Digital Bytes, where we discuss all the biggest digital marketing and digital media news. This week our post focuses on John Lewis’ improvement of its shopping experience with iBeacon technology, a live music TV advert to promote Google Play and Facebook’s autoplay videos in the UK. John Lewis to incubate iBeacon and […]
Fast Web Media has built a new app for Corona that allows users to create and share Spotify playlists via Facebook
Diageo’s Captain Morgan have released a free smartphone app that allows users to ‘command the seas like the real Captain Morgan’.
Fast Web Media has helped in the build of a new online and smartphone app to help Carling launch their new drink, Carling Zest.
Havana Club will launch pop-up ‘Mojito Embassy’ bars in cities across the world in a bid to attract new consumers to the cocktail category.
For the first time, fans will be able to engage via the second-screen and social media in a coordinated campaign from FA Cup sponsor Budweiser in partnership with the Football Association.
Budweiser is adding an augmented reality feature to its FA Cup app as it ramps up marketing ahead of the tournament's semi-finals.
Carling’s iPint app is one of the top free iPhone apps and is the top FMCG app of all time.
FWM developers Dave Carlson and Terry McNicholls were recognised with an award for their use of Facebook's Open Graph technology at a Hack Day event held in London on Monday (March 5th)